Instagram is one of the most visually-driven social media platforms, making it crucial for content creators, businesses, and influencers to use the correct image dimensions. Using the optimal Instagram image sizes ensures your posts look sharp, professional, and engaging.
Instagram Post Image Dimensions (Feed Posts)
Square Post (Standard Instagram Post)
- Recommended Size: 1080 x 1080 pixels
- Aspect Ratio: 1:1
- Minimum Size: 600 x 600 pixels
Portrait Post (Vertical Post)
- Recommended Size: 1080 x 1350 pixels
- Aspect Ratio: 4:5
- Minimum Size: 480 x 600 pixels
Landscape Post (Horizontal Post)
- Recommended Size: 1080 x 566 pixels
- Aspect Ratio: 1.91:1
- Minimum Size: 600 x 315 pixels
Tip: Upload images in high resolution to maintain quality after Instagram’s compression.
Instagram Story Dimensions
- Recommended Size: 1080 x 1920 pixels
- Aspect Ratio: 9:16
- Minimum Size: 600 x 1067 pixels
- Maximum File Size: 30MB (JPG/PNG) or 4GB (MP4 videos)
Tip: Keep essential text and elements within the safe zone (1080 x 1420 pixels) to prevent cropping by Instagram's UI.
Instagram Reel Dimensions
- Recommended Size: 1080 x 1920 pixels
- Aspect Ratio: 9:16
- Maximum File Size: 4GB
- Recommended Length: 15-90 seconds
Tip: Use high-resolution videos for better engagement and clarity on different screen sizes.
Instagram Profile Picture Dimensions
- Recommended Size: 320 x 320 pixels
- Aspect Ratio: 1:1 (Displays as a circle)
Tip: Center important elements in the profile picture since Instagram crops it into a circle.
Instagram Ad Image Dimensions
Feed Ads
- Square: 1080 x 1080 pixels (1:1 aspect ratio)
- Portrait: 1080 x 1350 pixels (4:5 aspect ratio)
- Landscape: 1080 x 566 pixels (1.91:1 aspect ratio)
Story Ads
- Recommended Size: 1080 x 1920 pixels
- Aspect Ratio: 9:16
Carousel Ads
- Image Size: 1080 x 1080 pixels
- Aspect Ratio: 1:1
- Max Slides: 10
Tip: Make your ad content engaging and optimized for mobile viewing.
Instagram Video Dimensions
Instagram Feed Videos
- Recommended Size: 1080 x 1350 pixels (Vertical) or 1080 x 566 pixels (Horizontal)
- Aspect Ratios: 4:5 (Portrait), 1.91:1 (Landscape)
- Maximum File Size: 4GB
- Recommended Length: 3 seconds to 60 minutes
Instagram Story Videos
- Recommended Size: 1080 x 1920 pixels
- Aspect Ratio: 9:16
- Maximum File Size: 4GB
- Recommended Length: Up to 15 seconds per slide
Instagram Reels Videos
- Recommended Size: 1080 x 1920 pixels
- Aspect Ratio: 9:16
- Maximum File Size: 4GB
- Recommended Length: 15-90 seconds
Best Practices for Instagram Images in 2025
- Use High-Resolution Images: Always upload the highest quality images to prevent compression issues.
- Stick to the Right Aspect Ratios: Ensure your images fit the recommended dimensions to avoid cropping.
- Keep Text Inside Safe Zones: Avoid placing important text near the edges where it might get cut off.
- Optimize for Mobile Viewing: Since most users browse Instagram on mobile devices, ensure your images are mobile-friendly.
- Use Editing Tools: Use Canva, Photoshop, or Instagram’s in-app filters to enhance your images.
Final Thoughts
Keeping up with Instagram’s image dimensions for 2025 is crucial for maintaining a professional and visually appealing feed. Whether you're posting stories, reels, feed posts, or ads, using the correct sizes will enhance engagement and ensure your content stands out.
Comments
There are no comments for this Article.